Let's collaborate

Imagine a space between convention and invention, that's where we thrive

Let's collaborate

Beautify
with sound

Building brands, one pixel at a time

Work that worked (but never felt like work).

Quor Group

AR innovation in commodity
trading event

Schwarzkopf

Building brand intrigue by innovating hairstyle and haircare

Amazon

Sharing smiles and creating magic for Amazon

Tata AIG

Securing the future by simplifying insurance with Tata AIG
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Our superpowers!

What we used to call ‘services’ in the 90s.

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UX Strategy & Development

  • UX research
  • UX audit
  • UX strategy & blueprint
  • Usability testing
  • UX flow optimisation

UI Design & Development

  • Visual design elements
  • Consistency guidelines
  • Adaptability across devices
  • Engaging animations

Brand Communication

  • Content creation
  • Social media management
  • Influencer collaborations
  • Online reputation management

Brand Strategy & Design

  • Brand positioning
  • Brand personality
  • Brand nomenclature
  • Brand identity & packaging design
  • Brand guidelines

Creative Tech

  • Generative AI campaigns
  • Augmented reality experiences
  • Virtual reality experiences
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Grab some popcorn

And read our crazy origin story that isn’t fake news for a change.

Moving mountains

Enter our intricate world, where marketing and technology blend like the synchronised dance of an ant colony

We’re an army marching in unison towards one destination: being India’s most inventive company in the creative business.

About The Minimalist

life at the minimalist

Where work isn’t hard but the parties are the hardest

Apply Now

Learn more about our ingenious philosophy

Master the time-tested techniques of creating thought-provoking work.

Grab Your Copy Now

Brands that were early in spotting a winning partner

Our Uber Cool client roster!

iitbombay
indian-express
bajaj-allianz
canara-robeco
saint-gobain
hexaware
minute-maid
itc
orra
tcluxury
navneet
pheonix-marketcity
mi
symphonyai
thehindu
berger
canva
indusind-bank
icici-prudential
hdfc-bank
TCL

What our clients are saying

No ChatGPT was used in the crafting of these honest testimonials.

Team Minimalist, led by dynamic founders, delivers impactful results. From enthusiastic project initiation to flawless execution, their breakthrough ideas redefine outcomes. Minimalist by name, impactful by nature – truly exceptional!

ITC

Ashwani Kumar

Chief Technologist, Design and Packaging (ITC)

Collaborating with The Minimalist for over 3 plus years has been a design triumph for Airtel. Their UX/UI proficiency and adept design system knowledge consistently enhance our digital experiences. The Minimalist's passionate collaboration, seamless integration into our teams, and exceptional results make working with them a pleasure.

Airtellogo1

Yug Sarin

Sr. Lead Experience design (Airtel)

Let's Blog 'n Roll

Where ideas meet words!

Experience Design

Unraveling the Complexity of Insurance with Customer-Centric Design

Experience Design

Mastering Conversational Design

Experience Design

Elevating Luxury with Digital Experiences

Experience Design

The Future is Green: UX Design for Sustainability
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